Complex Configuration for High Tech
Sell complex equipment more easily and manufacture it faster.
Wouldn't it be great if you could: sell any product simply and seamlessly no matter its complexity; provide a visual customer experience which boosts conversion rates by 40%; and run your business more efficiently by removing bottlenecks and breaking down silos between sales, operations, and engineering? Well, with KBMax, you can.
The challenge
Sales reps are struggling to cope with a complicated high tech product catalog and complex assembly rules
Sales reps are configuring technically (and financially) non-viable products, exacerbating engineering bottlenecks, and piling further pressure on an already stretched engineering department.
Configuration mistakes are causing delays, returns, and chargebacks. And your increasingly dissatisfied customers are starting to wonder whether they’ll receive a more streamlined buying experience from one of your competitors.
The solution
A product configurator automates the configuration and customization of the most complex equipment and machinery
Sales reps can quickly and easily narrow down vast and highly technical product catalogs into carefully optimized customer-specific selections. And if you embed your high tech equipment configurator into your website, your customer can do it for themselves.
Human error is eliminated, the sales process is shortened, and order values increase. What’s the secret? It’s all the work of CPQ product rules – the bits of logic that govern how your products are configured and manufactured, ensuring every product is optimized from a technical and profitability standpoint.
Featured Resource
Uniting Sales & Manufacturing Teams: The Role of Visual CPQ
Product variation compounded by the complexity of multiple pricing models can create confusion and inefficiency among your organization’s engineering, manufacturing, and sales teams. In this four-part guide, we’ll uncover how to address challenges like these in your sales to manufacturing processes by using CPQ software.