B2B eCommerce for Building Supplies

Sell more. Supply faster.

Wouldn't it be great if you could: sell any product simply and seamlessly no matter its complexity; provide a visual customer experience which boosts conversion rates by 40%; and run your business more efficiently by removing bottlenecks and breaking down silos between sales, operations, and engineering? Well, with KBMax, you can.

01 The challenge
02 The solution

The challenge

The B2B buyer has changed, and you’re no longer meeting their needs

Today’s B2B buyer uses services like Amazon and Netflix in their personal lives, so they’re demanding the same personalized, consumer-like experiences when they go to work. Selling building supplies is a high-touch business built on hands-on customer relationships, but relationship selling is dying, and all of your competitors are focusing their efforts online.

US B2B eCommerce sales were forecasted to reach $1.8 trillion by 2023, accounting for 17% of all B2B revenue. But, in the wake of the coronavirus pandemic, when face-to-face meetings and business travel start to feel like distant memories, such predictions are likely to be a gross underestimate.

The solution

Serve up a consumer-like buying experience for all customers, regardless of complexity

With B2B eCommerce, you can massively increase the size of your total addressable market and slash acquisition costs by reaching a global pool of potential buyers through search. You can provide a consumer-like experience to today’s buyer who often prefers to stay clear of directly engaging with a sales rep.

By embedding a KBMax visual product configurator on your website, visitors can design and “build” their orders within a guided selling experience, adding or removing supplies, changing options and dimensions, and upgrading features while prices change dynamically on-screen.