Our 4 Main Takeaways from Dreamforce 2017

November 16, 2017

Well, another Dreamforce has come and gone, and this year reached a new level of magnitude with 170,000 attendees, $1 million raised for equal access to education and jobs, and 2,700 sessions. With so much going on and the vast amount of knowledge coming from the conference, we wanted to capture our team’s 4 main takeaways that we are taking back to our office.

Kevin Jackson, VP of Sales

The Fourth Industrial Revolution has arrived.

A main theme in Marc Benioff’s keynote was the fourth industrial revolution, a new era of growth in the tech industry that is marked by intelligence and connection.

According to Benioff, “There’s all these amazing new technologies, things like autonomous vehicles and artificial intelligence and nanotechnology and mobile computing and all these things are really hitting at once. And companies are really transforming themselves and bringing all these new technologies in really to connect with their customers in new ways.”

In order to compete in this new environment, your company needs to utilize these new innovative tools specifically in the 3D and AR space. It was so cool and exciting to see people stop by our booth to see our customer driven visual configurations since they did not know something like it existed.

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The Author

Lauren Habig

Lauren Habig
Head of Marketing at KBMax

Lauren has over 11 years of marketing experience and has learned from industry experts at companies like HP and Salesforce.

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